Editorial & content strategy for SMB retail audiences
I’m a former journalist turned content marketer whose zone of genius lies in educating and inspiring SMB retail audiences.
Grow your content library across blogs, case studies, eBooks, social media, one-pagers and more.
Pricing starts at $2K per article
What you’re paying for
Experience: I have 14 years of experience reporting and writing for retail audiences at Mashable, BigCommerce, 2PM, SAP, Klaviyo, Entreprenuer and AdAge––not to mention working side-by-side with marketing and sales teams trying to get their unique point-of-view and positioning in front of their target audience.
A content strategy: No piece of content performs well by hitting publishing alone. Each article I send over comes with suggestions and copy for promotion across social media, email & sales enablement. Copy and paste from the doc or use the suggestions as a starting point for your internal team.
What else you might need
Guides & eBooks for lead generations
Research outlines, question prep, data anlysis & reporting
Talking head promotions for social media
Content syndication strategies
Case studies and customer stories
Partner marketing extensions
Content marketing team consulting & mentorship
What I can’t help you with:
Technical white papers
Content for enterprise audiences
Content for developer audiences
Testimonials
“Working with Tracey was like having access to a secret weapon every single day that never missed its target.”
— Samantha M.
“Tracey was a one-woman-BigCommerce-content-army, and the competitor I was least happy to see, but most excited to read.”
— Ryan B.
“Tracey is one of the best in the B2B SaaS industry I've ever worked with during the 10 years I've been in this space. If I could work with her on every piece, I would.”
— Kaliegh M.
Need content that stands out?