Editorial & content strategy for SMB retail audiences 

 
 

I’m a former journalist turned content marketer whose zone of genius lies in educating and inspiring SMB retail audiences.

Grow your content library across blogs, case studies, eBooks, social media, one-pagers and more. 

Pricing starts at $2K per article

 

What you’re paying for

  • Experience: I have 14 years of experience reporting and writing for retail audiences at Mashable, BigCommerce, 2PM, SAP, Klaviyo, Entreprenuer and AdAge––not to mention working side-by-side with marketing and sales teams trying to get their unique point-of-view and positioning in front of their target audience.

  • A content strategy: No piece of content performs well by hitting publishing alone. Each article I send over comes with suggestions and copy for promotion across social media, email & sales enablement. Copy and paste from the doc or use the suggestions as a starting point for your internal team.

 

What else you might need

  • Guides & eBooks for lead generations

  • Research outlines, question prep, data anlysis & reporting

  • Talking head promotions for social media

  • Content syndication strategies

  • Case studies and customer stories

  • Partner marketing extensions

  • Content marketing team consulting & mentorship

What I can’t help you with:

  • Technical white papers

  • Content for enterprise audiences

  • Content for developer audiences

 

Testimonials

“Working with Tracey was like having access to a secret weapon every single day that never missed its target.”

— Samantha M.

“Tracey was a one-woman-BigCommerce-content-army, and the competitor I was least happy to see, but most excited to read.” 

— Ryan B.

“Tracey is one of the best in the B2B SaaS industry I've ever worked with during the 10 years I've been in this space. If I could work with her on every piece, I would.”

— Kaliegh M.

Need content that stands out?

Let’s talk.